The East Hall of Ganesha Campus, Bandung Institute of Technology (ITB), one of the most active heritage venues, faces challenges in adopting modern technology to better serve and engage global audiences. This study explores the lighting potential in a metaverse exhibition space at the Bandung Institute of Technology. The exhibition featured the works of two senior artists using the exaggerated design technique to primarily explore positive and negative emotional valences. Temporal variations were employed to create color and lighting configurations for eliciting emotional responses in virtual reality (VR). The design process involved 3D Studio Max and AutoCAD for modeling, Unreal Engine for the lighting configuration and various lighting techniques. The applied methods produced realistic effects, enhancing the metaverse environment to facilitate a captivating VR experience. The lighting design was tested with 28 respondents to evaluate positive and negative design themes in VR. Positive stimuli, characterized by brightness and rich colors, motivated further exploration, whereas negative stimuli, characterized by dimness and low color temperature, created tension and reduced interest in the interaction. Therefore, lighting plays a central role in shaping respondents’ experiences.